Annie is CEO of both The Hope Factory and SAICA Enterprise Development. Both entities are part of the South African institute of Chartered Accountants (SAICA) as part of their Nation Building division. She has been CEO and a Director of The Hope Factory for over 8 years and launched SAICA Enterprise Development, in the first quarter of 2018.
With over 20 years’ experience in the entrepreneurship space and also in Enterprise and Supplier Development as part of Broad-Based Black Economic Empowerment, she is passionate about effecting impactful transformation and growth in the South African business landscape. She holds qualifications in Industrial Psychology (Masters); Social Entrepreneurship and the Sciences. Entrepreneurship was the key focus of her studies for the Honours and Masters degrees.
SAICA Enterprise Development plays an active role in economic transformation in South Africa through advancing the sustainable growth of entrepreneurial Black businesses. The entrepreneurial development programmes are primarily focused on achieving financial excellence in SMMES. They are offered with the key involvement of all the SAICA designations so that these businesses can attract growth funding and investment. To date SAICA Enterprise Development has: Serviced seven hundred (700) SMMEs in Enterprise Development Programmes; undertaken three hundred and twenty-one (321) customised Enterprise and Supplier Development Programmes; during the years 2014-2019 helped the SMMEs on the programmes create four hundred and eighty-eight (488) permanent jobs; supported eleven (11) SMME funds and SMME incubators; partnered with over twenty (20) Small and Medium Accounting Practices associated with SAICA; undertaken Work-readiness training with three hundred and eighty-eight (338) unemployed Accounting graduates with an over ninety percent (90%) successful placement rate; and has provided seventy (70) Back-Office Support Learnerships.
The Hope Factory is a Non Profit Company with Public Benefit Organisation status. It delivers Socio-Economic impact on targeted township communities and individuals by developing informal traders to become established businesses. To date The Hope Factory has reached one thousand nine hundred (1900) aspiring entrepreneurs and micro businesses, mainly in the Eastern Cape but also in Gauteng and Durban.